1.12.2007

Can Becks sell soccer to the US?

David Beckham will be trading paella for a Big Mac and fries, large cola and a Twinkie.

America's entertainment capital welcomed a new celebrity when David Beckham agreed to join Major League Soccer's Los Angeles Galaxy in a blockbuster deal worth $250 million over five years.

Beckham, one of the most recognisable and marketable sports figures in the world, will join the U.S. club after his contract with Real Madrid expires at the end of the season in a bold move to raise the popularity of the professional game in America.

Bringing free kicks, glitz and his Spice Girl wife, Beckham is leading another British invasion, hoping to do for American soccer what the Beatles once did for pop music - make it rock.

"There are so many great sports in America," the 31-year-old former England captain said. "There are so many kids that play baseball, American football, basketball. But soccer is huge all around the world apart from America, so that's where I want to make a difference with the kids."

Right Becks…..I’m sure you’re doing it for the kids, and well…. $250 million.

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